The predictable journey of the ups and downs of a startup


About The Book

Founder’s FAQ covers the answers to all the possible questions of a founder in a startup journey—whether revealing lifesaving principles for the startup’s survival path, building A+ teams, creating an evolving machine, setting up a neat culture, or interpreting the true path for the fundraising. 

Startups are hard and Founder’s FAQ is a true guidebook for founders and prospective founders. It empowers you to reach your greatest potential on your startup journey by revealing what works and what doesn’t in this predictable journey.

All the chapters of the book are packed with real-life examples from impactful founders, VC partners from the Bay Area, and VPs of scaling startups. This enables you to merge practical knowledge with reality. It can undoubtedly be read cover-to-cover but invites you to open up to any page and digest a quick lesson.


Founder's FAQ is a great read for all startup founders and aspiring startup founders out there. It's full of practical, no BS, pieces of advice about almost everything that a tech startup founder has to deal with as they are building their businesses or running them. Instead of learning from your mistakes only, this book will save you some pain, time, and money! Strongly recommended for first time founders!

Niko Bonatsos, Managing Director at General Catalyst


This is the guide I wish I'd had when I was starting out as a founder. Ilker digs into challenging topics that are often bewildering for founders to navigate.

Elizabeth Yin, General Partner at Hustle Fund


Starting a company is one of the craziest, loneliest, most difficult things I've ever done. It was also one of the most challenging, exhilarating, and exciting things I've ever gone through. I would have given anything to have a Founder's FAQ in my office in Dublin in 2005! There's incredible advice in here - from finding co-founders to cold emailing investors right the way through to the good and bad outcomes for businesses. This is an incredible compendium of knowledge that founders will find themselves dipping back into time and time again throughout their journey.

Eamonn Carey, Managing Director at Techstars

About the author


Ilker Koksal is a technology entrepreneur, having listed at Forbes 30Under30, Enterprise Technology category in 2018. He has founded two startups; one is sold, other is still ongoing. Although he obtained most of his education from The School of Hard Knocks, he has a BS degree in Computer Science and an MBA. 

Being a founder is always a hard choice, and the process is challenging. Against this challenge, I bring the backing for the founders by putting all my learnings by combining real-life examples into this book. 

İlker Köksal


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Managing Partner at Precursor Ventures

Founder & Ceo at Outlier AI

Managing Director at General Catalyst

General Partner at Hustle Fund

Co-founder of Siri & viv

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Managing Director at Techstars

Author of Entrepreneurial You

General Partner at Emergence Capital

Managing Director at Redpoint Ventures

Co-founder of Udemy & Sprig

Founding Managing Partner at Pear VC

Principal at SignalFire, editor-at-large TechCrunch

Founder at DO Venture Partners

Chief Product Officer at Earnin

Founder & CEO at GEOSITE

Co-founder & Ceo of Snapcommerce

Founder & CEO at Ergeon

Co-founder & CMO at Little Spoon

Author of Lean UX, Sense & Respond, Forever Employable

Sneakerhead. VC. 

Co-founder & Ceo of Citus Data

General Partner at Benhamou Global Ventures

Managing Partner at Dreamit Ventures

Founder & CEO of X.AI

General Partner at Susa Ventures

Partner at Betaworks Ventures 

Partner at Hummingbird Ventures

Co-founder & CEO of Haptik

Co-founder & CEO of Figopara

Author of Decoding Silicon Valley

Product Strategist at Zaarly

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Founder & CEO of Searchads

COO at Skalata Ventures

Co-founder & CEO of Assist

Founding General Partner at Eniac Ventures

Co-founder & CEO of YOUR.MD

founder & president of suvla group

Founder of Dialogflow & Head of Google Assistant Investments

Founder & CEO of Infinitus, Founding Partner at Gradient Ventures

General Partner at Vela

FORMER CPO at Tinder, Product Director at Facebook

FORMER VP Sales at Zillow Group

Founding Engineer of Udemy & Engineering Manager at Coinbase

General Partner at CRV

Co-founder & CEO of Picatic

Co-Founder & CEO of FYI

VP Marketing at HubSpot

Founder of Changing Tides Movement

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